Archive for the 'Search Engine Optimization (SEO)' Category

Web Content Reigns

Wednesday, February 4th, 2009

Definitely, a website that has a lot of contents impresses visitors, this is because they come back again and again to see updates on articles, news, tutorials and a lot more.

But what about websites that sells products and database driven sites like anyInput.com, anyAssets, anyUI and anyInfos?

While product based websites contains things to sell, and mostly database driven sites, it should also contain description, promotional articles that would support the integrity of the product you are selling, maybe a dummy site or subdirectory that will contain marketing techniques that points them to the products you are selling like promotions, discounts or other things that explains the beauty and strength of the products could be made. Otherwise, your site will be found dead, NO visitors, NO sales.

Another tips for creating content on your site is to make an appeal to the buyer or visitors that will drive them to visit your site again and again. Be sure not to copy other sites’ content, which some owners or even writers and webmasters do to save money and time. You could derive thoughts and ideas from them, make an original article and claim them as your authored one, besides you don’t want to face infringement and plagiarism issues, right?

A good content shows the writer’s own personality and flavor. But an informative contents should be based on what really had happen or is happening and not a personal opinion. It can be based on what you have experienced especially when talking about problems that you have solved or technique and tips you have discovered.

Make sure what your site is explaining should be understood by many. Use the English language as much as possible, since it is the primary business language the world understands, although there are a lot of language translation tools available for those who can’t. This ensures that people knows what they are reading and will not be mislead, since you are promoting your site internationally.

Remember to check your grammar everytime a content is published, this will increase your site’s integrity and will tell people that you are serious in your internet business and that you are really professional.

Last thing here, always make sure you do daily or regular updates. People will be more excited to visit your site again and again to see the newest content and updates. This will avoid being tagged as a boring site.

Find Niche Keywords and a Theme

Tuesday, February 3rd, 2009

This posting goes in line with what I have been saying about niches and SEO.

Firstly, you must know your niche. Then you must discover low competition keywords that are about your niche. Google ‘keyword selection’ and you will see adWords keyword selection. Although the tool is really to help Google suck money out of your pockets, it is free and is a good starting point for helping you find keywords relating to your niche. There are other keyword selection tools out there such as the pay service, Wordtracker. From your niche keywords, an overall website theme will become apparent. On each page of your site you need to place some content from your theme. This will enable search engines to identify that your site is about the theme and possibly rank your site well for those low competition keywords.

Now an example. Say you have a site about “comic books.” Through keyword research you discover that ‘beano annual collection’ and ‘dark comic collectors’ are low competition keywords with a decent amount a traffic. Out of those phrases you could develop a few sentences for you theme. Then you include some of those theme sentences on most of your pages.

This is the strategy I will give a shot in the next couple of months. Stay tuned.

How to Prepare for Page Optimization?

Thursday, January 29th, 2009

These are the summary of the things you need in preparation for your web-treprenuership

1. Research for the Best Keywords for your services, products or ideas you want people to search that will drive them into your site. You can use thousands of tools that can be found in the internet to discover them for you. I am sure Google has it that is free and ready to use. Give it a try to search them. Proceeding to your on-page optimization, use your keywords as part of the title tag, say if you’re site is about programming, include that phrase in your titles too.

2. Include your search keyword in the header of your web page, the spider would love to see them there, they are attracted with the headers, so eventually, if your keywords are included in the headers, you will get indexed easily.

3. Use your keywords in the body text, since spiders are also looking for keywords in the body of the web page.

4. Do not limit your mind setting to keywords only, the relationship between the context of the body with respect to your search keyword term are also important, so get around the whole thought and try to be creative in writing articles perhaps.

5. Use H1 tag for your keywords. H1 is used by webmasters to intensify attention for a particular word, same way as spiders, they are paying attention to those words in big and bold letters, so why don’t you start to present your keywords in a highly regarded style?

6. Use Keywords in domain and URL. Search engines are looking for links that is matched with the search term that is queried by the users, and if your keywords can also be found in your domain and URL, for sure you will be indexed by search engines in a speedy way.

7. The reasons why SEO people are submitting their links to thousands of Directory Submission Sites is because of Link Popularity.

8. When submitting to Directory Submission Site or doing link exchange, make sure to post your link to relative topics or sites.

9. The age of your site is also considered in search engine indexing and Page Ranking procedures.

10. The number of pages that are indexable in your site are also being taken into consideration.

With all the list above, I am sure you have a lot of ideas on how to start your own site that is search engine friendly and are easily be indexed.

Good Luck and have a great day ahead of you! We’ll see you you later.

My Google Indexing, Page Dropping, and Keyword Observations

Thursday, January 29th, 2009

Firstly, Google indexes all pages initially. If you have new pages, Google likes this and indexes them. The indexing process can take up to one month from page creation. It is important for Google to store your pages in its index so that traffic may be sent. If someone is searching for a keyword that exists on a page of your site, then Google may display that page in the results page.

However, Google will drop your pages at their discretion. Perhaps the dropped pages do not have enough content. Or you are penalized for having duplicate pages on your site. Or the page has no inbound links. Or your site has low PR and too many pages. Google, in an effort to reduce the storage space for the index and processing time on the index simply drops pages that it considers weak. It does not want to index every page on the web because it can’t.

If the indexed pages contain keywords that have little competition, then that page will be ranked higher for that keyword in the Google results. But keywords with little competition are not searched as much and result in a low number of hits to your site. When people search for these type of keywords they are known as long tail searches.

If the indexed pages contain keywords that have high competition, then that page may not be ranked or ranked lower. High competition keywords are what site owners compete heavily for and are searched very often. A high ranking for these types of keywords would result in many hits.

Getting your pages ranked highly for high competition keywords has something to do with page rank (PR). My sites do not have high PR and I have not had a high PR site. If your site has an overall high PR, then I would assume more of your pages would be indexed. As a result, you would get more long tail searches. I will tell you more about my thoughts on PR later.